Story Behind the Brand
Noam, as a digital marketer, needed powerful visuals to capture viewers’ attention while maintaining his company’s social media presence, website updates, and running ad campaigns. This is precisely why he always emphasizes using customized clipping path solutions, as those images represent his company’s characteristics and style for viewers to recognize. Also, he can use the digital cutouts anywhere to ensure a professional look.
Challenges Noam Faced
Noam, similar to many digital marketers, faced recurring issues with images, making consistent image quality impossible. Several other factors, as follows, deteriorated the process of getting a flawless visual.
- Lack of team support bugged Noam. No matter how much he described, the assigned representatives didn’t understand the requirements well.
- Photo editors lacked the accuracy or specifications he needed, so the images mostly turned out amateurish and unprofessional.
- Projects become a huge mess when they involve complicated objects or processes. The editors claimed to have advanced-level skill sets, which were falsified.
How We Delivered Pixel-Perfect Results at Scale
Clipping path is the forte of Offshore Clipping. Upon taking charge of Noam’s project through a multi-pronged approach, our clipping path experts skillfully performed detailed work with creative enhancements. By using the Photoshop Pen tool, they created a hand-drawn clipping path, allowing precision even in critical and intricate images.
Noam specifically mentioned creating a clipping of his products from different angles as he wanted to publish the product as a 360-image. Our editors put emphasis on his requirements and precisely cut all the images as he needed, ensuring accurate cutouts to use for background replacements, changing objects’ colors, or for a printed version.
“Whether it’s clipping paths or more complex graphic design tasks, the team at Offshore Clipping consistently delivers exceptional results.”
While working on this project, the sections our graphic design team primarily focused on are as follows.
Hand-Drawn Vector Path Creation
Separating complex subjects from the background was critical, as some images contained edges, and the background and the subject were nearly the same color, and difficult to differentiate. Hand-drawn vector path was the solution our expert editors applied, tracing every angle and curve to ensure anti-aliased edges. Finally, we ensured pixel-perfect path creation without losing quality.
Anchor Point Placement in Intricate Parts to Adjust Angles
Accurate anchor point placement is crucial for minutely detailed cutout creation when the subject contains irregular shapes. Our editors paid attention to every detail and tiny parts of the images, eliminated flaws, and kept the subjects in the photos’ original form with a nuanced approach.
Clipping Mask Application
The final step was to create clipping masks, a complicated process requiring a deep understanding of mask interaction with elements. While masking, we ensured not to leave any stray pixels, and feathered the edges so that the elements that were separated could be seamlessly used on other digital backdrops. It allowed the client to use images for his digital marketing efforts.
Professional Image Clipping Path Creates Clear Cutouts
Noam was satisfied with the improvement in image appearance and quality. High-end images contributed to improving the business’s goals.
- SEO performance improved. Edited images impacted Noam’s ad campaigns, were the right size, and loaded fast. People’s interaction on social media started to increase.
- Visitors’ spending time on the page increased. Quality images kept visitors hooked on the page, and they explored the offerings and information that Noam’s company offered.
- Steady progress in analytics. A number of traffic, visitors, a lookalike audience, engagement, and CTR-all data spiked upwards.
